Meta (Facebook) Problems – Part 2: TikTok and YouTube Shorts Growing Engagement
Instagram is still the best platform for ad conversion whereas TikTok is exploding with creators.
Netflix Earning, Microsoft Ad Deal & Why Microsoft – A Possible Acquisition?
Netflix has decided to partner with Microsoft for their ad-tiered model. Is there more than what meets the eye. Is Netflix planning for their exit strategy, with a possible acquisition by Microsoft. Also what did the earnings tell about the future of Netflix business. Read more to find out.
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3 problems faced by OTT/entertainment industry and why gaming is a potential solution
OTT industry is fighting hard for user attention, building IP, and producing content that will bring back subscribers. Gaming is a potential solution to these problems. Gamers across the world are rising and are attracted to franchise-based games. Live streaming is another solution. Both will provide an alternate revenue stream and attentive user time.
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